Ever since its foundation in 1887 in Germany, AEG has pioneered advanced electrical engineering in consumer products. In 2004, appliances from AEG became designated "AEG-Electrolux" to signify the link with Electrolux. AEG-Electrolux provides excellence in performance and German design, which is why we say that each appliance is created and developed to be "Perfekt in Form und Funktion."

AEG has always been a pioneer. Since its founding by Emil Rathenau in Germany in 1887, it has been renowned for its electrical engineering of consumer products. AEG was the first company in the industry to hire a designer to help create and develop its products.
Today, the essence of the AEG-Electrolux brand is that every one of its household appliances is "Perfekt in Form und Funktion." The full range of appliances allows consumers to control household tasks and represent precision, performance, order, confidence and pride. Throughout Europe, AEG-Electrolux stands for high-quality appliances that combine top performance with excellent German design. "Perfekt in Form und Funktion" is more than a slogan. It is a philosophy.

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